HI THERE!

I'M SHIRAZ SIDDIQUI

UI & UX DIGITAL DESIGNER

Welcome! I’m a passionate and innovative digital designer dedicated to crafting pixel-perfect solutions that bring ideas to life. With a proven ability to take projects from concept to completion, I ensure every design is impactful, tailored, and delivered on time. Explore my portfolio to see creativity and precision in action!​​​​​​​

ShirazSid Profile Photo

About Me

A highly driven, creative UI/UX digital designer with a proven track record in delivering innovative and pixel perfect design solutions, which includes commercially used motion graphics. An ability to innovate projects from inception through production to final delivery, ensuring that all work is effective, appropriate and delivered within agreed timescales.
Skillsets

15+

YEARS OF EXPERIENCE

50M+

VIEWS ON DESIGN EMAILS

25+

WORKED ON BRANDS

15K

AVG VIEWS ON SOCIAL REELS

RESUME

WORK EXPERIENCE

2023-2024

HARRODS

Responsible for pitch ideas, brainstorming, storyboarding, mock-ups, implementing and completing unique email design modules with approvals from Senior stakeholders.

SPECIFIC ACHIEVEMENT:

Refreshing Harrods iconic tiered-based loyalty scheme with designs that showcase real time customer data to display their current status (using KickDynamic).

2017-2021

L’ORÉAL

Produce marketing and advertising designs for multiple luxury brands whilst developing responsive, brand specific and strategic email campaigns for their CRM team.

SPECIFIC ACHIEVEMENT:

Streamlined creative process from brief to execution for multiple luxury brands including YSL, La Roche Posay, Vichy, Kiehls, Georgio Armani, Lancome to name a few.

2016-2017

SWEATYBETTY

Pitched, designed and developed email campaigns for weekly & seasonal sportswear. Executed bespoke amendments using custom console (Responsys),

SPECIFIC ACHIEVEMENT:

Responsible for weekly email campaigns sent to 1.4 million plus loyal customers. Improved customer click-through conversion to website via email campaigns from 59% to 80%.

EDUCATION

FEB 2025

Adobe Photoshop CC - Advanced Training

Bring Your Own Laptop

(Adobe authorised training centre)

MAR 2023

Figma Essentials Training - with Merit

Bring Your Own Laptop

(Adobe authorised training centre)

DEC 2022

After Effects - Animated Infographic Video & Data Visualisation.

Bring Your Own Laptop

(Adobe authorised training centre)

2001-2005

BSc Multimedia Computing (Hons) 2.1

London Metropolitan University
United Kingdom

PROJECTS

A mix of commercial to personal projects covering UX, Email, Video Motion, Social Media and Graphic designs.

Working at Harrods

Email Design

Working at Harrods

More Info
L'Oréal

Email Design

L’ORÉAL

More Info
SidPhone

UI/UX Design

SidPhone Figma Project

More Info
SocialHype

Social Media / Motion Graphics

SocialHype

More Info
Jarlo London

Motion Graphics

Jarlo London

More Info
CraftyFox x PackHelp

Motion Graphics

CraftyFox X Packhelp

More Info

TESTIMONIALS

Here are some organic testimonials with individuals i've had the privilege of working with

"

Working alongside Shiraz was fun. I found him easy to collaborate with and felt I could often rely on him to fill in the gaps of my own knowledge.

Paul Carter

Online Content Manager

"

The most disciplined, hard-working people I’ve ever known. His ability to work efficiently under stressful conditions & determination to learn new processes is second to none.

Nadia Velari

Founder - CANE13

"

Always friendly, professional & is someone I am happy to recommend. Fantastic interpersonal skills that set him apart from the crowd with excellent tech skills.

Dean Cousin

Contracts Team Leader

BRANDS I’VE WORKED WITH

Harrods Logo
Loreal LogoKiehls LogoBrandAlley LogoUrban Decay LogoSweaty Betty LogoArmani LogoJarlo London Logo

Contact Shiraz

Feel free to contact me and lets design together!

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

© 2025 Shiraz Sid All Rights Reserved , Inc.